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This post is provided by our guest blogger Thomas Gegenhuber, who studies Business Administration at Johannes Kepler University in Linz and is a regular contributor to wikinomics.com. He participated as a live-blogger at the Free Culture Research Conference 2010 in Berlin.

The Facebook-Movie is hitting the movie theatres. The catchy ad for the movie says: You don´t get to 500 Million friends without making a few enemies“.  From an economic perspective, the social networking market has an oligopolistic structure, with facebook as a market leader. Facebook is under fierce criticism for its privacy policy. Yet, events like the  “quitting facebook day” resulted only in 34.000 drop outs. Critique might lead to some minor changes in the privacy settings, but the switching costs for facebook users to another social network are very high. To use following analogy: Moving from one social network to the next is like moving into another city. You lose a lot of your friends.

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Geert Lovink, who held the keynote at the Free Culture Conference in Berlin, believes the facebook problem is rooted in its business model. At the end of the day, facebook needs to monetize people’s social graph. He highlighted that some services address this problem. “Sepukoo and the web2.0suicidemachine allow you to remove your data; other services enable you to download your data.” Evolving alternatives like Appleseed and the more famous Diaspora are still in the early stages. Read the rest of this entry »

The Book

Governance across borders: transnational fields and transversal themes. Leonhard Dobusch, Philip Mader and Sigrid Quack (eds.), 2013, epubli publishers.
April 2014
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All texts on governance across borders are licensed under a Creative Commons Attribution-Share Alike 3.0 Germany License.
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