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It is well known that YouTube serves as a platform for a huge variety of educational material. Most prominently, Salman Kahn (“Khan Academy“) began his career as a provider of Massive Open Online Courses (MOOC) by posting teaching videos on YouTube.

In addition to educational material on all kinds of topics provided by third parties, Google increasingly engages in the production of its own educational content to improve the quality of user-generated content published on its platform. Google’s obvious calculation: better videos means more views means more ad revenue.

Initially, however, Google’s first educational videos were in mere self-defense against countervailing accusations with relation to copyright infringement on its platform. While rights holders complained and blocked unauthorised use of their content, users protested against respective deletion of their accounts (see “Private Negotiation of Public Goods: Collateral Damage(s)“) . In this situation, Google launched its “YouTube Copyright School”, which so-called “multiple infringers” have to watch to re-open their account (see “Crazy Copyright Cartoon: The YouTube Copyright School“).

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The Book

Governance across borders: transnational fields and transversal themes. Leonhard Dobusch, Philip Mader and Sigrid Quack (eds.), 2013, epubli publishers.
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